Traditional MLM means doing things THE HARD WAY!
No joke. Once you compare and contrast the off-line versus on-line methods, you will never do things the old school way again.
So, let’s look at these ancient, off-line methods and discuss why they just don’t cut it if you want real success from your MLM program.
Old School Method #1 ® Selling to Friends, Family and Strangers
It’s a funny concept, isn’t it? You or your friend, spouse, neighbor, etc... have joined a MLM opportunity, but don’t have the first idea how to generate leads or sales.
Soon, people start referring to you as "that crazy MLM guy or gal."
"Crazy MLM gal" goes around trying to sell the product to anyone who will listen - sometimes even alienating friends and others who just don’t want to hear about it or deal with the pressure.
The sad part in all of this is that those efforts are largely wasted! All of that gusto, determination and energy gets spent on un-targeted and unresponsive prospects.
Trying to work a MLM business off-line is like casting a huge net into the ocean when all you want is a basket full of catfish. If you’re lucky, you might get 1 catfish out of the net while tossing a whole lot of crabs back into the water. In order to fill your basket, what you really need is a fishing pole, some good bait and a lake full of catfish.
The bottom line is this: if you’ve got an entrepreneurial spirit, then you must focus that burning desire into targeted lead generation.
AND... stop trying to generate sales prospects off-line!
I don’t care if someone told you to use business cards, newspaper ads, bumper stickers or free seminars to promote your MLM. Even if you get a few truly targeted leads, it is still too much effort!
These methods represent time and money wasted when compared to the results you could be getting on the Internet - in less time, and for way less money.
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